{"id":19570,"date":"2019-04-26T08:37:03","date_gmt":"2019-04-26T08:37:03","guid":{"rendered":"https:\/\/horecamagazine.be\/lightspeed-loyalty\/"},"modified":"2019-04-26T08:37:07","modified_gmt":"2019-04-26T08:37:07","slug":"lightspeed-loyalty","status":"publish","type":"post","link":"https:\/\/horecamagazine.be\/fr\/lightspeed-loyalty\/","title":{"rendered":"Lightspeed Loyalty"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb3.20.2&Prime;][et_pb_row _builder_version=\u00a0\u00bb3.20.2&Prime;][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb3.20.2&Prime;][et_pb_text _builder_version=\u00a0\u00bb3.20.2&Prime;]Lightspeed, un syst\u00e8me de caisse puissant pour les retailers ind\u00e9pendants et les entrepreneurs horeca, introduit le programme Lightspeed Loyalty. Gr\u00e2ce \u00e0 une int\u00e9gration parfaite dans le logiciel existant de Lightspeed, cette nouvelle technologie permet aux entrepreneurs de stimuler les visites r\u00e9p\u00e9titives, de r\u00e9compenser les clients fid\u00e8les et de se constituer ainsi un fichier de clients fid\u00e8les.<\/p>\n<p>Lightspeed Loyalty va plus loin que les syst\u00e8mes de points et de r\u00e9compense usuels. La technologie met des outils \u00e0 la disposition des entrepreneurs afin de mieux communiquer avec les clients. Avec l\u2019outil int\u00e9gr\u00e9 d\u2019e-mail marketing, ils peuvent ainsi approcher leurs clients de mani\u00e8re personnalis\u00e9e. De nouveaux clients sont fid\u00e9lis\u00e9s et les clients existants sont davantage impliqu\u00e9s. Le tout, au d\u00e9part d\u2019une seule et m\u00eame plate-forme g\u00e9n\u00e9rant de v\u00e9ritables ambassadeurs de l\u2019enseigne.<\/p>\n<p>Les principales caract\u00e9ristiques de Lightspeed Loyalty\u00a0:<\/p>\n<ul>\n<li>Programme Loyalty\u00a0: Mettez facilement sur pied un programme de fid\u00e9lisation permettant aux clients d\u2019\u00e9pargner des points et de les \u00e9changer contre des r\u00e9compenses.<\/li>\n<li>Automatisez vos campagnes marketing personnalis\u00e9es\u00a0: Cr\u00e9ez des campagnes automatis\u00e9es par SMS et notifications push mobiles. D\u00e9veloppez par ailleurs des mails professionnels avec le drag-and-drop builder int\u00e9gr\u00e9. Segmentez vos clients sur la base de leur comportement d\u2019achat et de Smart Customer Groups pr\u00e9alablement param\u00e9tr\u00e9s et envoyez ais\u00e9ment des offres pertinentes.<\/li>\n<li>Perspectives en mati\u00e8re de comportement du client\u00a0: B\u00e9n\u00e9ficiez d\u2019un aper\u00e7u synoptique de la mani\u00e8re dont vos clients d\u00e9pensent leur argent et \u00e0 quoi ils le d\u00e9pensent. Analysez les habitudes et les centres d\u2019int\u00e9r\u00eat des clients dans un aper\u00e7u pour ensuite am\u00e9liorer le menu, la s\u00e9lection, les prix et le planning promotionnel.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/www.lightspeedhq.be\" target=\"_blank\" rel=\"noopener noreferrer\">\u00a0www.lightspeedhq.be<\/a><br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lightspeed, un syst\u00e8me de caisse puissant pour les retailers ind\u00e9pendants et les entrepreneurs horeca, introduit le programme Lightspeed Loyalty. Gr\u00e2ce \u00e0 une int\u00e9gration parfaite dans le logiciel existant de Lightspeed, cette nouvelle technologie permet aux entrepreneurs de stimuler les visites r\u00e9p\u00e9titives, de r\u00e9compenser les clients fid\u00e8les et de se constituer ainsi un fichier de clients [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":19538,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"pgc_sgb_lightbox_settings":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[63],"tags":[],"class_list":["post-19570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - 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