{"id":21108,"date":"2019-11-14T09:44:43","date_gmt":"2019-11-14T09:44:43","guid":{"rendered":"https:\/\/horecamagazine.be\/le-vegetarische-slager-fournisseur-du-rebel-whopper-vegetal-de-burger-king-en-europe\/"},"modified":"2019-11-14T09:44:47","modified_gmt":"2019-11-14T09:44:47","slug":"le-vegetarische-slager-fournisseur-du-rebel-whopper-vegetal-de-burger-king-en-europe","status":"publish","type":"post","link":"https:\/\/horecamagazine.be\/fr\/le-vegetarische-slager-fournisseur-du-rebel-whopper-vegetal-de-burger-king-en-europe\/","title":{"rendered":"Le Vegetarische Slager, fournisseur du Rebel Whopper\u00ae v\u00e9g\u00e9tal de Burger King\u00ae en Europe"},"content":{"rendered":"

[et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb3.22.5″][et_pb_row _builder_version=\u00a0\u00bb3.22.5″][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb3.22.5″][et_pb_image src=\u00a0\u00bbhttps:\/\/horecamagazine.be\/wp-content\/uploads\/2019\/11\/VEGETARISCHE-SLAGER-Logo-BE.jpg\u00a0\u00bb _builder_version=\u00a0\u00bb3.22.5″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb3.22.5″][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb3.22.5″][et_pb_text _builder_version=\u00a0\u00bb3.22.5″]Le Vegetarische Slager (Boucher V\u00e9g\u00e9tarien) (Unilever) a annonc\u00e9 avoir conclu un partenariat avec la marque Burger King pour l’introduction du Rebel Whopper v\u00e9g\u00e9tal. Dans une premi\u00e8re phase, rendue possible par Le Vegetarische Slager, le Rebel Whopper est actuellement pr\u00e9sent\u00e9 simultan\u00e9ment dans plus de 2.500 restaurants Burger King dans 25 pays d’Europe.<\/p>\n

Gr\u00e2ce \u00e0 cet accord, Burger King deviendra l\u2019une des plus grandes cha\u00eenes de restaurants en Europe \u00e0 proposer un burger v\u00e9g\u00e9tal. Partout dans le monde, de plus en plus de personnes optent pour un r\u00e9gime flexitarien et avec ce partenariat, Unilever acc\u00e9l\u00e8re sa strat\u00e9gie visant \u00e0 \u00e9largir son portefeuille de produits d\u2019alimentation v\u00e9g\u00e9tale.<\/p>\n

Jaap Korteweg, fondateur de De Vegetarische Slager et neuvi\u00e8me g\u00e9n\u00e9ration d\u2019agriculteurs : \u00ab\u00a0J\u2019ai fond\u00e9 De Vegetarische Slager il y a 9 ans dans le but de devenir le plus grand boucher du monde en cr\u00e9ant des produits offrant un go\u00fbt et une exp\u00e9rience similaires aux amateurs de viande, mais sur base v\u00e9g\u00e9tale. La collaboration avec Burger King pour le Rebel Whopper a \u00e9t\u00e9 fantastique et nous avons h\u00e2te de voir tous les clients de Burger King en profiter.\u00a0\u00bb[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb3.22.5″][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb3.22.5″][et_pb_text _builder_version=\u00a0\u00bb3.22.5″]Sophie Souied, General Manager Belgique & Luxembourg, de d\u00e9clarer : \u00ab\u00a0Moins d’un an apr\u00e8s l’acquisition de De Vegetarische Slager aux Pays-Bas, nous sommes ravis de travailler avec l’embl\u00e9matique marque Burger King en Europe. Le nouveau Rebel Whopper de De Vegetarische Slager offre aux amateurs de viande une exp\u00e9rience fantastique sans viande et nous sommes impatients de r\u00e9aliser le r\u00eave du fondateur Jaap Korteweg de devenir le plus grand boucher du monde.\u00a0\u00bb<\/p>\n

David Shear, Pr\u00e9sident de Burger King EMEA : \u00ab\u00a0Nous sommes convaincus que le Rebel Whopper est le burger que tout le monde attendait. C’est l’alternative ultime : un burger v\u00e9g\u00e9tal dans l’embl\u00e9matique version Whopper. Je laisse volontiers le Rebel Whopper parler de lui-m\u00eame et je suis curieux de voir si nos fans pourront faire la diff\u00e9rence !\u00a0\u00bb.<\/p>\n

Les conditions financi\u00e8res de la transaction n\u2019ont pas \u00e9t\u00e9 divulgu\u00e9es.<\/p>\n

Info: www.unilever.be<\/a>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb3.22.5″][et_pb_image src=\u00a0\u00bbhttps:\/\/horecamagazine.be\/wp-content\/uploads\/2019\/11\/VEGETARISCHE-SLAGER-04319-7-Alt-Heirarchy-DMB-PROMO-937x834_CR.jpg\u00a0\u00bb _builder_version=\u00a0\u00bb3.22.5″][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Le Vegetarische Slager (Boucher V\u00e9g\u00e9tarien) (Unilever) a annonc\u00e9 avoir conclu un partenariat avec la marque Burger King pour l’introduction du Rebel Whopper v\u00e9g\u00e9tal. Dans une premi\u00e8re phase, rendue possible par Le Vegetarische Slager, le Rebel Whopper est actuellement pr\u00e9sent\u00e9 simultan\u00e9ment dans plus de 2.500 restaurants Burger King dans 25 pays d’Europe. Gr\u00e2ce \u00e0 cet accord, […]<\/p>\n","protected":false},"author":5,"featured_media":21096,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"pgc_sgb_lightbox_settings":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[41],"tags":[],"class_list":["post-21108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"\nLe Vegetarische Slager, fournisseur du Rebel Whopper\u00ae v\u00e9g\u00e9tal de Burger King\u00ae en Europe | Horeca Magazine<\/title>\n<meta name=\"description\" content=\"Horeca Magazine | Le Vegetarische Slager, fournisseur du Rebel Whopper\u00ae v\u00e9g\u00e9tal de Burger King\u00ae en Europe\" \/>\n<meta name=\"robots\" content=\"index, follow, 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