{"id":42287,"date":"2023-08-10T11:39:18","date_gmt":"2023-08-10T09:39:18","guid":{"rendered":"https:\/\/horecamagazine.be\/horeca-totaal-ouvre-une-nouvelle-succursale-a-anvers\/"},"modified":"2023-08-10T11:39:18","modified_gmt":"2023-08-10T09:39:18","slug":"horeca-totaal-ouvre-une-nouvelle-succursale-a-anvers","status":"publish","type":"post","link":"https:\/\/horecamagazine.be\/fr\/horeca-totaal-ouvre-une-nouvelle-succursale-a-anvers\/","title":{"rendered":"Horeca Totaal ouvre une nouvelle succursale \u00e0 Anvers"},"content":{"rendered":"

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Le grossiste Horeca Totaal, qui poss\u00e8de deux succursales \u00e0 Bruges et une \u00e0 Ostende, a inaugur\u00e9 une quatri\u00e8me succursale belge \u00e0 Houtdok, sur l’Eilandje \u00e0 Anvers. Cette ancienne succursale de Metro abritera un espace de vente cash & carry de 2.200 m\u00b2 destin\u00e9 aux professionnels de l’Horeca disposant d’un num\u00e9ro de TVA dans le secteur de l’alimentation. Gr\u00e2ce \u00e0 sa collaboration avec des services de livraison, Horeca Totaal dessert l’ensemble de la r\u00e9gion d’Anvers, tout en ciblant \u00e9galement le Limbourg et Bruxelles.<\/strong><\/p>\n

Horeca Total compte environ 10.000 clients dans tous les segments de l’Horeca. Depuis toujours, les boulangers, les bouchers, les traiteurs, les cuisines de collectivit\u00e9, les h\u00f4tels, les poissonniers, les snack-bars, les sandwicheries, etc. sont des clients r\u00e9guliers du groupe. Mais nul n’ignore que les grands chefs sont \u00e9galement approvisionn\u00e9s par le grossiste aux racines ouest-flamandes. Au total, l’entreprise emploie environ 350 personnes, dont 20 travaillent dans la succursale d’Anvers.<\/p>\n

Horeca Totaal est une entreprise familiale 100% belge, raison pour laquelle celle-ci se concentre sur les produits ultra-frais belges, qu’il s’agisse de viande, de poisson, de l\u00e9gumes ou de fruits. Au fil des ans, l’entreprise a acquis une grande expertise dans les processus d’achat direct et souhaite travailler le plus possible en direct avec les producteurs alimentaires et les agriculteurs locaux.<\/p>\n

\"\"<\/p>\n

\u00ab\u00a0La fra\u00eecheur et la cha\u00eene courte sont essentielles pour nous\u00a0\u00bb<\/em>, explique Jonas Muys, directeur de Horeca Totaal. \u00ab\u00a0Dans le secteur du commerce de gros, personne ne peut travailler aussi vite que nous. Acheter aujourd’hui signifie que le produit sera dans les magasins le jour m\u00eame ou le lendemain, et commander avant minuit signifie qu’\u00e0 partir d’un minimum de 350 euros par jour, les produits seront livr\u00e9s au professionnel Horeca le jour suivant. Le fait que, contrairement \u00e0 d’autres, nous travaillions sans interm\u00e9diaires nous permet d’\u00eatre plus rapides et plus flexibles, et notre cost of sourcing est \u00e9galement moins \u00e9lev\u00e9. Tout interm\u00e9diaire dans le secteur doit \u00eatre r\u00e9mun\u00e9r\u00e9, ce que nous \u00e9vitons.\u00a0\u00bb<\/em><\/p>\n

Horeca Totaal ach\u00e8te directement aupr\u00e8s de presque toutes les cri\u00e9es nationales (Belorta, Bruges, Nieuport, etc.) et compl\u00e8te l’offre avec des produits provenant de cri\u00e9es internationales comme Rungis \u00e0 Paris, o\u00f9 il se rendent deux fois par semaine, mais aussi de Scandinavie, par exemple.<\/p>\n

A la maison-m\u00e8re de Bruges, les clients peuvent compter sur plus de 40.000 r\u00e9f\u00e9rences, dont 90% dans le rayon food et 10% dans le rayon non-food. Anvers met \u00e0 disposition une s\u00e9lection d’environ 12.000 articles de cet assortiment.<\/p>\n

\u00ab\u00a0Nous disposons \u00e9galement d’une usine de transformation du poisson et de la viande, un concept unique qui nous diff\u00e9rencie sur le march\u00e9 belge, poursuit Jonas Muys. Le poisson fra\u00eechement achet\u00e9 est d\u00e9coup\u00e9 en filets et en portions dans nos succursales de Bruges et d’Anvers. De plus, gr\u00e2ce \u00e0 nos trois marques propres, nous pouvons \u00e9galement proposer des produits (food et non-food) 10 \u00e0 15 % moins chers. Des experts en la mati\u00e8re aident les clients \u00e0 composer un nouveau menu ou une nouvelle carte des vins, et ce tant dans le magasin que dans l\u2019\u00e9tablissement du client.\u00a0\u00bb<\/em><\/p>\n

\"\"<\/em><\/p>\n

Jouxtant le magasin, le concept Chef Academy, repris de Metro, se positionne comme \u2018the place-to-be\u2019 pour la formation de clients et du personnel, et ce en collaboration avec divers fournisseurs et f\u00e9d\u00e9rations. C’est ainsi qu\u2019Horeca Forma Anvers y organise ses formations et Syntra les siennes.<\/p>\n

La Chef Academy dispose d’une cuisine et d’un bar enti\u00e8rement \u00e9quip\u00e9s, con\u00e7us en collaboration avec des partenaires tels que Rational et Ben Martin entre autres. 120 personnes au total peuvent prendre part \u00e0 un \u00e9v\u00e9nement assis, tandis que le salon peut accueillir environ 80 personnes. Trois cam\u00e9ras permettent de r\u00e9aliser des enregistrements vid\u00e9o (par exemple de sessions de formation). Le rez-de-chauss\u00e9e dispose \u00e9galement de plusieurs salles de r\u00e9union pouvant accueillir de 12 \u00e0 15 participants.<\/p>\n

\u00ab\u00a0Il s’agit d’un espace multifonctionnel o\u00f9 les chefs peuvent venir approfondir leurs connaissances sur tous les sujets possibles, comme par exemple le calcul du foodcost, les techniques de cuisson, la connaissance des produits, les principes de la cuisine v\u00e9g\u00e9tarienne\/v\u00e9gane, le marketing, les sujets techniques, etc. Le magasin deviendra ainsi un v\u00e9ritable lieu de rencontre unique pour le secteur Horeca anversois\u00a0\u00bb<\/em>, explique Jonas Muys qui, en tant que directeur de Metro Belgium, a lanc\u00e9 \u00e0 l’\u00e9poque les 11 succursales Metro dans notre pays.<\/p>\n

\"\"<\/p>\n

Horeca Totaal a-t-elle des projets pour la Wallonie et\/ou Bruxelles ?<\/p>\n

\u00ab\u00a0Il y a toujours des projets d’expansion, dit Jonas Muys. Si Horeca Totaal Anvers conna\u00eet le succ\u00e8s, nous verrons…\u00a0\u00bb<\/em><\/p>\n

Horeca Totaal Anvers est ouvert du lundi au vendredi de 6h30 \u00e0 18h, et le samedi de 6h30 \u00e0 16h.\u00a0 Ferm\u00e9 le dimanche. Pour plus d’informations, veuillez surfer sur www.horeca-totaal.be<\/a><\/span><\/p>\n

\"\"<\/span><\/p>\n

Jonas Muys, directeur d\u2019Horeca-Totaal Belgique, et Marie Rosmeulen, Store Manager Horeca-Totaal Anvers\u00a0: pr\u00eats \u00e0 accueillir l\u2019horeca anversois.<\/em><\/p>\n

(dv)<\/p>\n

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Le grossiste Horeca Totaal, qui poss\u00e8de deux succursales \u00e0 Bruges et une \u00e0 Ostende, a inaugur\u00e9 une quatri\u00e8me succursale belge \u00e0 Houtdok, sur l’Eilandje \u00e0 Anvers. Cette ancienne succursale de Metro abritera un espace de vente cash & carry de 2.200 m\u00b2 destin\u00e9 aux professionnels de l’Horeca disposant d’un num\u00e9ro de TVA dans le secteur […]<\/p>\n","protected":false},"author":5,"featured_media":42260,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"pgc_sgb_lightbox_settings":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[41],"tags":[],"class_list":["post-42287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"\nHoreca Totaal ouvre une nouvelle succursale \u00e0 Anvers | Horeca Magazine<\/title>\n<meta name=\"description\" content=\"Horeca Magazine | Horeca Totaal ouvre une nouvelle succursale \u00e0 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