{"id":46142,"date":"2024-05-08T10:27:20","date_gmt":"2024-05-08T08:27:20","guid":{"rendered":"https:\/\/horecamagazine.be\/la-brasserie-de-halve-maan-inaugure-sa-nouvelle-experience-biere-2-0\/"},"modified":"2024-05-08T10:27:21","modified_gmt":"2024-05-08T08:27:21","slug":"la-brasserie-de-halve-maan-inaugure-sa-nouvelle-experience-biere-2-0","status":"publish","type":"post","link":"https:\/\/horecamagazine.be\/fr\/la-brasserie-de-halve-maan-inaugure-sa-nouvelle-experience-biere-2-0\/","title":{"rendered":"La brasserie De Halve Maan inaugure sa nouvelle exp\u00e9rience bi\u00e8re 2.0"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb _builder_version=\u00a0\u00bb4.19.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.19.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_column _builder_version=\u00a0\u00bb4.19.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb type=\u00a0\u00bb4_4&Prime; theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.19.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb theme_builder_area=\u00a0\u00bbpost_content\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<p><strong>Bruges, la ville de la bi\u00e8re, compte d\u00e9sormais un nouvel atout (touristique). La brasserie familiale De Halve Maan a r\u00e9cemment ouvert son centre d\u2019accueil enti\u00e8rement r\u00e9nov\u00e9.<\/strong><\/p>\n<p>La Brasserie De Halve Maan a \u00e9t\u00e9 l\u2019une des toutes premi\u00e8res brasseries du pays \u00e0 ouvrir ses portes au grand public. Dans les ann\u00e9es 1980, la famille Maes a inaugur\u00e9 ce patrimoine industriel quelque peu d\u00e9suet dans le but d\u2019y accueillir des visiteurs.<\/p>\n<p>Depuis, la brasserie familiale est devenue l&rsquo;une des principales attractions touristiques de Bruges, avec chaque ann\u00e9e plus de 125.000 visiteurs qui y sont immerg\u00e9s dans le monde unique du malt et du houblon. La brasserie fait partie des attractions priv\u00e9es les plus populaires de Bruges. \u00a0<\/p>\n<p>Un peu moins de 40 ans plus tard, la famille de brasseurs investit \u00e0 nouveau 750.000 euros dans la r\u00e9novation du centre d&rsquo;accueil de la brasserie. Pour cette r\u00e9novation, De Halve Maan a re\u00e7u des subventions du gouvernement flamand et de la province de Flandre occidentale.<\/p>\n<p>Outre une remise \u00e0 neuf compl\u00e8te, des techniques num\u00e9riques ultra modernes ont \u00e9t\u00e9 ajout\u00e9es \u00e0 la visite guid\u00e9e.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-46122 alignnone size-full\" src=\"https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00.jpg\" alt=\"\" width=\"2328\" height=\"860\" srcset=\"https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00.jpg 2328w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-300x111.jpg 300w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-1024x378.jpg 1024w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-768x284.jpg 768w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-1536x567.jpg 1536w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-2048x757.jpg 2048w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-1080x399.jpg 1080w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-1280x473.jpg 1280w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-1254x463.jpg 1254w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.00-210x78.jpg 210w\" sizes=\"(max-width: 2328px) 100vw, 2328px\" \/><\/p>\n<h4>D\u00e9couvrir le bi\u00e9roduc souterrain gr\u00e2ce \u00e0 une exp\u00e9rience virtuelle<\/h4>\n<p>Un espace immersif permet aux visiteurs de d\u00e9couvrir, par le biais d\u2019une exp\u00e9rience virtuelle, le c\u00e9l\u00e8bre bi\u00e9roduc souterrain et l&rsquo;usine d&#8217;embouteillage.<\/p>\n<p>L\u2019exp\u00e9rience permettant de d\u00e9couvrir l\u2019histoire de la Brugse Zot y encore plus intense et immersive. De plus, celle-ci est \u00e0 pr\u00e9sent plus facile d&rsquo;acc\u00e8s pour les personnes moins valides. C&rsquo;est un choix d\u00e9lib\u00e9r\u00e9 de conserver l&rsquo;aspect personnel de la visite : les visiteurs sont encore toujours accompagn\u00e9s par des guides.<\/p>\n<p>La visite guid\u00e9e commence au centre de la salle de brassage actuelle, o\u00f9 sont brass\u00e9es aujourd\u2019hui les bi\u00e8res Brugse Zot, Brugs Tarwerbier et Straffe Hendrik : les visiteurs se trouvent litt\u00e9ralement au beau milieu des cuves et peuvent suivre la production en y impliquant tous leurs sens. Plus loin, ils traversent la partie historique et mus\u00e9ale de la brasserie, o\u00f9 ils d\u00e9couvrent comment le m\u00e9tier de brasseur a \u00e9volu\u00e9. Cette partie leur donne un aper\u00e7u unique des d\u00e9veloppements de la r\u00e9volution industrielle. La visite se termine, cela va de soi, par une d\u00e9gustation des bi\u00e8res Brugse Zot ou Straffe Hendrik.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-46120 alignnone size-full\" src=\"https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11.jpg\" alt=\"\" width=\"1792\" height=\"930\" srcset=\"https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11.jpg 1792w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11-300x156.jpg 300w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11-1024x531.jpg 1024w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11-768x399.jpg 768w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11-1536x797.jpg 1536w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11-1080x560.jpg 1080w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11-1233x640.jpg 1233w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11-1254x651.jpg 1254w, https:\/\/horecamagazine.be\/wp-content\/uploads\/2024\/05\/Scherm\u00adafbeelding-2024-05-08-om-09.13.11-210x109.jpg 210w\" sizes=\"(max-width: 1792px) 100vw, 1792px\" \/><\/p>\n<p style=\"text-align: right;\"><em>(RDV)<\/em><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.halvemaan.be\" target=\"_blank\" rel=\"noopener\">www.halvemaan.be<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bruges, la ville de la bi\u00e8re, compte d\u00e9sormais un nouvel atout (touristique). La brasserie familiale De Halve Maan a r\u00e9cemment ouvert son centre d\u2019accueil enti\u00e8rement r\u00e9nov\u00e9. La Brasserie De Halve Maan a \u00e9t\u00e9 l\u2019une des toutes premi\u00e8res brasseries du pays \u00e0 ouvrir ses portes au grand public. Dans les ann\u00e9es 1980, la famille Maes a [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":46113,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"pgc_sgb_lightbox_settings":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[41],"tags":[],"class_list":["post-46142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La brasserie De Halve Maan inaugure sa nouvelle exp\u00e9rience bi\u00e8re 2.0 | Horeca Magazine<\/title>\n<meta name=\"description\" content=\"Horeca Magazine | La brasserie De Halve Maan inaugure sa 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