{"id":47227,"date":"2024-08-22T13:28:38","date_gmt":"2024-08-22T11:28:38","guid":{"rendered":"https:\/\/horecamagazine.be\/giffard-une-liqueur-giffard-pour-tous-les-gouts\/"},"modified":"2024-08-22T13:36:49","modified_gmt":"2024-08-22T11:36:49","slug":"giffard-une-liqueur-giffard-pour-tous-les-gouts","status":"publish","type":"post","link":"https:\/\/horecamagazine.be\/fr\/giffard-une-liqueur-giffard-pour-tous-les-gouts\/","title":{"rendered":"Giffard : Une liqueur Giffard pour tous les go\u00fbts"},"content":{"rendered":"

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Julian Youssef (bar manager TAZU Antwerp), Alexandre Robin (Brand Ambassador Giffard for the UK, Northern Europe & the Baltics), Elei Kreidy (general manager Salmon Guru, Dubai), Oman Itani (bar manager Electric Pawn Shop, Dubai) et Charlotte Deconinck (Brand Manager Champagnes & Wines, VASCO Group).<\/em><\/p>\n

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Entreprise familiale ind\u00e9pendante (aujourd\u2019hui, la cinqui\u00e8me g\u00e9n\u00e9ration), la soci\u00e9t\u00e9 Giffard, bas\u00e9e \u00e0 Angers, produit depuis 140 ans d\u00e9j\u00e0 des liqueurs (plus de 50), des pur\u00e9es de fruits, du guignolet (liqueur de cerise Angevine), des sirops (plus de 85) et des sauces intenses pour boissons chaudes et froides.<\/strong><\/p>\n

\u00ab\u00a0Par la gamme tr\u00e8s \u00e9tendue que nous pouvons proposer, nous voulons devenir la marque pr\u00e9f\u00e9r\u00e9e des barmen et baristas du monde entier\u00a0\u00bb, explique Alexandre Robin, ambassadeur de la marque Giffard pour le Royaume-Uni, l’Europe du Nord et les pays baltes, qui a dispens\u00e9 derni\u00e8rement une formation Giffard dans le fameux bar \u00e0 cocktails TAZU (www.tazu.be)<\/a>, situ\u00e9 \u00e0 Vlaaikensgang au c\u0153ur d’Anvers.<\/p>\n

\"\"<\/p>\n

La miscibilit\u00e9, la qualit\u00e9, la consistance et le naturel sont les caract\u00e9ristiques par excellence de Giffard<\/h4>\n

\u00ab\u00a0Nous voulons fabriquer des produits contemporains, mais dans un esprit traditionnel et authentique et dans le respect de la nature, sans utilisation d’additifs\u00a0\u00bb, explique-t-il. C’est pourquoi nous recherchons constamment les meilleures vari\u00e9t\u00e9s de plantes et de fruits, 74%\u00a0 d\u2019entre eux aupr\u00e8s d\u2019agriculteurs fran\u00e7ais, tous de premi\u00e8re qualit\u00e9. Nous attachons aussi beaucoup d\u2019importance \u00e0 la mac\u00e9ration et \u00e0 la pasteurisation.\u00a0\u00bb.<\/p>\n

Giffard est \u00e9galement tr\u00e8s attach\u00e9 au d\u00e9veloppement durable. Par exemple, les sirops ne sont pas conditionn\u00e9s dans des bouteilles en plastique, mais dans des bouteilles compos\u00e9es \u00e0 70 % de verre recycl\u00e9.<\/p>\n

L\u2019entreprise a \u00e9galement pour ambition d\u2019\u00eatre certifi\u00e9e B Corporation d\u2019ici 2026, le plus haut label \u00e9cologique pour une soci\u00e9t\u00e9.<\/p>\n

Pour Giffard, tout a commenc\u00e9 avec le lancement en 1885 de la c\u00e9l\u00e8bre liqueur Menthe-Pastille, produite \u00e0 partir de menthe poivr\u00e9e \u2018Black Mitcham\u2019 par Emile Giffard, encore pharmacien \u00e0 l\u2019\u00e9poque, qui allait ensuite transformer son officine au c\u0153ur d\u2019Angers en distillerie.<\/p>\n

Les liqueurs Giffard figurent \u00e9galement depuis 2015 dans le top 10 du magazine Drink International des marques les plus vendues dans les meilleurs bars \u00e0 cocktails du monde.<\/p>\n

\"\"<\/p>\n

\u00ab\u00a0La Menthe-Pastille est le \u2018b\u00e9b\u00e9\u2019 de la famille, produite \u00e0 partir de menthe originaire d\u2019Angleterre mais cultiv\u00e9e \u00e0 Chemill\u00e9-en-Anjou, un village situ\u00e9 \u00e0 environ 20 km de notre site de production. Apr\u00e8s tout, de bonnes mati\u00e8res premi\u00e8res donnent de bonnes liqueurs, et nous entendons rester fid\u00e8les \u00e0 cet adage. Il y a un v\u00e9ritablement un Giffard pour tout et tout le monde\u00a0!\u00a0\u00bb, ajoute encore Alexandre Robin.<\/p>\n

Giffard est distribu\u00e9 dans notre pays par le groupe VASCO. Pour plus d’informations, consultez les sites www.giffard.com<\/a> et www.vascogroup.com<\/a><\/p>\n

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(dv)<\/p>\n

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Julian Youssef (bar manager TAZU Antwerp), Alexandre Robin (Brand Ambassador Giffard for the UK, Northern Europe & the Baltics), Elei Kreidy (general manager Salmon Guru, Dubai), Oman Itani (bar manager Electric Pawn Shop, Dubai) et Charlotte Deconinck (Brand Manager Champagnes & Wines, VASCO Group).Entreprise familiale ind\u00e9pendante (aujourd\u2019hui, la cinqui\u00e8me g\u00e9n\u00e9ration), la soci\u00e9t\u00e9 Giffard, bas\u00e9e \u00e0 […]<\/p>\n","protected":false},"author":5,"featured_media":47187,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"pgc_sgb_lightbox_settings":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[41],"tags":[],"class_list":["post-47227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"\nGiffard : Une liqueur Giffard pour tous les go\u00fbts | Horeca Magazine<\/title>\n<meta name=\"description\" content=\"Horeca Magazine | Giffard : Une liqueur Giffard pour tous les go\u00fbts\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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